Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1145 including guidelines and resource box.
Robert A. Kelly © 2005.

Managers: Let?s Call a Spade a Spade!

Brochures, broadcast plugs and press releases ? don?t call them public relations. Call them what they really are, valuable tactical devices which public relations calls upon from...

Published: January, 1st 2011 by: Bob Kelly

PR business articles: Business micro blogging is a key skill every business professional should master and with CityofLondonNetworks.co.uk you can generate potential revenue's too!

Publish your own business articles to our network and gain additional recognition in your profession and within the business community. Writing a business article for publication is also a way of generating links back to your own site and with City of London Networks we also allow you to add an anchor text too.

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You are standing on a small stage yelling, ?What's the name of the game?!?
?Win as much as you can!!!? comes roaring back.
?Who's responsible for your score?!?
?I am!!?

The audience is composed of ninety men, all prisoners in a federal maximum security prison....

Published: January, 1st 2011 by: Alicia Smith

ant to get the most media attention and spotlight for your business? Then the first place to start is with a GREAT press release. Now I can almost see half of you leaving now, dreading the thought of having to write one of these. But wait!! I?m going to show you easy methods to make your press...

Published: January, 1st 2011 by: Diana Ennen

Online marketers are always on the lookout for promotional channels that are novel and are yet to be saturated with the unfortunate stigma of marketing abuse. Different people are constantly trying to find new ways by which they could promote their online enterprises.

One of the...

Published: January, 1st 2011 by: Bob Bastian

Public Relations or "PR" is one of the most important factors in how you are perceived by the public at large. It is the relationship between your business and your customers, past customers, community and potential customers.

There are two ways of obtaining PR. One way is through...

Published: January, 1st 2011 by: Kim Haas

Press releases are one of the most important elements in the marketing strategy that provides for the maximum exposure of your company and reminds your clients about important developments in your company. The most important aim of the press release is to win the trust of your steadfast clients and...

Published: January, 1st 2011 by: Peter Finers

Your media pitches can go straight over the plate. With a little forethought, and a few tips, you can throw fewer balls and more media relations strikes.

Brevity is the soul of wit. Shakespeare could have been giving media relations tips when he penned this gem several hundred years...

Published: January, 1st 2011 by: Harry Hoover

Question: What do many new spokespeople at technology companies have in common? Answer: they make similar mistakes and fall into similar traps.
Based on my experience as a media trainer, the most common ones include:

1. Misunderstanding the Media. Too many spokespeople confuse...

Published: January, 1st 2011 by: Steve Bennett

Sure, you could measure the rather narrow results achieved by tactical subsets of your public relations program like special events, brochures, broadcast plugs or press releases. On the other hand, you as a business, non-profit or association manager might better measure the results of your...

Published: January, 1st 2011 by: Bob Kelly

If public relations tactics like special events, brochures, broadcast plugs and press releases dominate your answer, you?re missing the best PR has to offer.

Such a budget would tell us that you believe tactics ARE public relations. And that would be too bad, becauseit means you are...

Published: January, 1st 2011 by: Bob Kelly

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1245 including guidelines and resource box. Robert A. Kelly © 2005.

What Are We Teaching PR Students?...

Published: January, 1st 2011 by: Bob Kelly